Press Release: Gets a New Makeover

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Richard Hung, Marketing Communication Manager
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Anaheim, CA — August 25, 2010 - Parex USA, Inc. the parent company of leading building material brands; Parex, Teifs, LaHabra, El Rey Stucco, and Merkrete today announced the launch of the new website.

The new website features expanded content, incorporates colors and graphics and completely new navigational tools. The redesigned site aims to provide users with a clean uncluttered environment allowing users quicker access to the key information they are after.

"We’ve been very busy this year," said Mark Cooke, Brand Manager. "Merkrete has launched a new logo, new packaging, new innovations, and a strong renewed customer focus. It was time to capture our spirit with a website that better reflects who we are as a brand and to showcase the many changes we have accomplished within our company. The new Merkrete site exemplifies our brand commitment and company unity as Parex USA, Inc."

The launch is the result of over 6 months of work with partner BuildingOnline, the Building Industry leader in website design, and key members of the Parex USA team.

"There is much more to come," Cooke continued. "The site will continue to be updated, improved, and adapted to our customers needs. Today, there is little doubt that our website will become one of the most resourceful tools for all who visit"



About Parex USA

Parex USA, Inc., a California Corporation, is the parent company to brands that offer a wide range of innovative façade and flooring solutions. Its brands include Parex, LaHabra Stucco, Merkrete, Teifs, El Rey Stucco, Merlex Stucco, Variance Finishes, and Vero-Rialto. It is a subsidiary of the ParexGroup, S.A., one of the world's leading manufacturers of specialty solutions for the construction industry. ParexGroup spans 22 countries, employing 4,000 professionals across 66 manufacturing facilities and 9 R&D centers. To learn more about Parex USA, Inc., please visit



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